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ELOURA
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★★★★★ Rated 4.9/5 | Trusted by 18,000+

Your Face Is Your First Impression. Your Smile Is 90% Of It.

It's not about having perfect teeth — it's how long stains stick around. When they linger, they signal poor hygiene and kill your attractiveness. Mouthwash just cleans the surface. Eloura™ lifts stains from within.*

📞 24/7 Support ↩️ Easy 90-Day Returns
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🔒 90-Day Guarantee 🇺🇸 NZ Based Company 🧪 Enamel Safe
Confident man with white smile
🦷

Already brush, floss, and use mouthwash?

That's for hygiene. It doesn't whiten. Brushing removes surface debris, but the deep, yellow stains from coffee, wine, and just… life, are set into your enamel. Eloura™ was designed to complete what brushing can't — using a peroxide-based formula to safely penetrate the enamel and oxidize the stained molecules that cause a yellow smile. It's the difference between cleaning the window and replacing the glass.

The Research

You've been told to just "brush more." Here's what the research actually shows:

84%
of people believe a bad smile is a major turn-off on a first date.
— Kelton Research / AACD
#1
A white smile is the physical trait people are most likely to remember after meeting someone new.
— American Academy of Cosmetic Dentistry
73%
of people are more likely to trust someone with a nice smile than someone with a good job or car.
— Invisalign Smile Study
The color of your teeth was never just about health. It's about status.
Lifts Stains From Within
Oxidizes deep stains instead of just scrubbing the surface*
Zero Sensitivity Formula
Infused with natural coconut oil to soothe teeth and gums*
Results Before Your Next Date
Includes 2 Express strips that work in just 60 minutes*
Before and after teeth whitening comparison

Individual results may vary. Photos for illustrative purposes.*

Common Misconception

"Isn't teeth whitening painful and bad for your enamel?"

Fair question. Most strips use a high, undiluted concentration of hydrogen peroxide that causes sharp, zinging pain and can damage enamel over time. Eloura™ is different. We use a carefully balanced, enamel-safe concentration of hydrogen peroxide to do the whitening work. Then, we infuse our strips with natural coconut oil, which acts as a soothing agent for your teeth and gums. This dual-action formula means you get professional-grade whitening power without the sensitivity. It's not one ingredient doing all the work. It's two ingredients working as a system: one to whiten, one to protect. That's why customers who couldn't tolerate other whitening products report a different, pain-free experience with Eloura.*

The Shift

Stop Chasing the White. Start Fixing the Smile.

Old Thinking
Chase the White
  • Obsesses over a single shade
  • Ignores painful sensitivity
  • Messy trays, weird lights, expensive dentist visits
  • Results fade in a week
New Approach
Fix the Smile
  • Lifts deep, set-in stains
  • Soothes teeth with coconut oil
  • Simple, no-mess strips
  • Long-lasting, noticeable results
The Formula

2 Ingredients. One System. Every Angle Covered.

Each ingredient has one job. Nothing overlaps. Nothing gets missed.*

Whitening strip gel close-up
01
Hydrogen Peroxide
THE WHITENING ENGINE
Safely penetrates the enamel to oxidize and break down the discolored molecules that cause yellow stains. We use a concentration that's effective but enamel-safe — strong enough to lift years of coffee, wine, and smoking stains without damaging your teeth.*
Fresh coconut with coconut oil
02
Natural Coconut Oil
THE SOOTHING AGENT
A natural anti-inflammatory that calms and protects your teeth and gums, preventing the sensitivity that other whitening strips cause. Creates the conditions where the peroxide does its best work — without the pain.*

Both work as a system. One to whiten. One to protect. Professional-grade results without the dentist bill or the pain.*

Third-Party Tested Enamel-Safe Vegan & Cruelty-Free
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🔒 90-Day Guarantee 🇺🇸 NZ Based Company 🧪 Enamel Safe
Real Results

What 3,000+ Customers Reported

In a post-purchase survey of customers using Eloura™ for 7+ days

91%
felt more confident in their smile
88%
saw noticeable results after the first use
94%
reported zero tooth sensitivity
82%
said their partner or friends complimented their smile
18,000+
Boxes Sold
4.9/5
Average Rating
7 days
Avg. Time to Results
Real Stories

They Stopped Hiding Their Smile. Their Confidence Changed Everything.

Real stories from guys who were tired of feeling self-conscious about their teeth.*

Shade 7 Shade 3
Shade Guide · 7 Days
★★★★★
"I was skeptical because other strips hurt my teeth. These didn't. After 7 days, my teeth are the whitest they've been since high school. My girlfriend noticed immediately."
Jake T.
Age 24 · Verified Purchase
No Confidence "She said I had a great smile"
Express Strip · 60 Minutes
★★★★★
"Had a Hinge date and wanted to look my best. Used one of the 60-minute express strips and was blown away. The difference was obvious. Walked in feeling confident as hell."
Marcus D.
Age 27 · Verified Purchase
Years of Coffee Stains Clean & Professional
Full Treatment · 7 Days
★★★★★
"Years of 16-hour days fueled by coffee had my teeth looking rough. I tried Eloura and the results are insane. My smile looks clean and professional again. It's a small detail that makes a huge difference."
Ryan S.
Age 31 · Verified Purchase
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🔒 90-Day Guarantee 🇺🇸 NZ Based Company 🧪 Enamel Safe
Eloura Whitening Strips packaging

Eloura™ Whitening Strips

★★★★★ 4.9/5 Rating (18,000+ Trusted)
$27.99 $39.99
SAVE 30%
1 Box — Standard Starter
7 strips (5 Professional + 2 Express)
$27.99
Most Popular
Buy 2 + Get 1 Free
3 Boxes — 21 strips total
🎁 Free Mystery Gift included
$55.98
Best Value
Free Shipping
Buy 3 + Get 2 Free
5 Boxes — 35 strips total
🎁 Free Mystery Gift included
$83.97
ADD TO CART | $55.98
🔒 90-Day Money Back Guarantee. NZ Based Company.
🛡️

The Empty Box Promise

Try Eloura™ for a full 90 days. Use the entire first box. If you don't have a smile that gets you compliments, if you don't feel a surge of confidence, or if you simply change your mind — send back even the empty box and we'll refund every penny. No fine print. No hassle. We'd rather earn your trust than keep your money.

Before You Decide

Questions We Get Asked Every Day

Q "How long before I actually see results?"
Most customers see a noticeable difference after the first 60-minute Express strip. For the full effect and to lift deeper stains, use the complete 7-day treatment. For lasting results, we recommend one full treatment per month.
Q "Will I get the same side effects as other whitening strips?"
No. Eloura™ is specifically formulated to avoid the pain, sensitivity, and gum irritation associated with other strips. The coconut oil infusion soothes your teeth and gums while the peroxide works. It's not one ingredient doing all the work. It's two ingredients working as a system: one to whiten, one to protect.*
Q "Will my dentist approve of this?"
We always encourage you to share Eloura™ with your dentist. The ingredients are enamel-safe and widely used in cosmetic dentistry. Many of our customers tell us their dentists were impressed with the results. Bring the box to your next appointment — the ingredients speak for themselves.*
Q "Is this strong enough for my coffee/wine/smoking stains?"
Yes. Eloura™ was designed for people with real-life habits — not just surface-level discoloration. It penetrates the enamel to oxidize the deep, set-in stains that brushing can't reach. Think of it as a factory reset for your teeth.*
Q "How is this different from Crest Whitestrips?"
Crest is a great product, but many users report significant sensitivity. We formulated Eloura specifically to solve that problem by infusing our strips with coconut oil. You get the same whitening power, but without the pain. We also offer a 90-day money-back guarantee, which they do not.*

Ready to Upgrade Your Smile?

Join 18,000+ men who stopped hiding their teeth and started getting compliments.

BUY 1 GET 1 FREE + FREE GIFTS →
🔒 90-Day Guarantee 🇺🇸 NZ Based Company 🧪 Enamel Safe

*These statements have not been evaluated by any regulatory authority. This product is not intended to diagnose, treat, cure, or prevent any disease. Individual results may vary. Consult your dentist before starting any whitening regimen. Eloura™ is a registered trademark. © 2025 Eloura. All rights reserved.